News Corp Releases Dodgy Poll to Prop-up Campaign
By XYZ News
Nobody buys newspapers, and almost nobody buys an online subscription. So who pays for newspapers to exist?
This year, one of the biggest funders of newspapers is the Yes Campaign. Beyond that, the same corporations that are backing Yes are also propping-up newspapers with advertising money.
Adelaide is where Albo is launching the official Yes campaign. South Australia is a must-win state for Yes to have any chance at the referendum.
So The Adelaide Advertiser recently emailed everyone on their mailing list with just one story, that the “Yes campaign was rebounding in SA” according to a recent poll. The only problem is, that the poll they sighted is tiny, based on a few hundred people and with a 4% margin of error, which means any claimed “rebound” is meaningless. The poll was unscientific, run by a Greens left-wing think-tank, and not newsworthy.
So what is going on here, why was this emailed too much of SA? Well, the Murdoch press is just doing their cashed-up client a favor. It’s a positive “news” story to give the campaign launch some artificial momentum. But all national polling shows the opposite of what this puff piece is claiming. If you speak to the man on the street, go on social media where normal people express an opinion – momentum is clearly with the No Campaign.
The article was actually an attempt at targeting young women by zeroing in on females under 30 who make up much of the yes vote. Young women have a lot of empathy, and this can be exploited by crafty advertising. That’s right, they are targeting your daughters. They will not be happy until your daughter is gluing herself to the road in some kind of protest.
Expect lots more fake hype for the Yes campaign as they unload trucks of money to the media. Also, expect dirty tricks too. Don’t get complacent. Tens of millions of dollars can shift opinion and elections. We might not have money on our side, but we have the truth, and if we all do our bit we can win.